As the Digital Revolution Sweeps Healthcare, Don’t Shortchange IVD

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ARTICLE SUMMARY:

It’s not clear that clinical laboratories or their traditional suppliers will reap the gains promised by the digital revolution. Diagnostics fuels an increasing number of clinical decisions, but the impetus to pay for it continues to get more difficult, hampering innovation.

23andme Inc.’s DNA Test Kit was one of the top five bestselling items on Amazon on Black Friday 2017, just behind EchoDot, a WiFi smart hub and Instant Pot pressure cookers.

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