Digital Health Monetization Strategies
A decade into digital health, innovators and their investors still wonder how they will be rewarded for their investments. The million-dollar question remains: “How do we get paid?” Although payor reimbursement is valuable, there are many other strategies, according to experts from the consulting firm Simon-Kucher & Partners. Companies can advance by stacking multiple payment models for multiple customer targets and various strategic goals. By Chuck Gammal, Jan Bordon, and Chris Barr.
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