The Number of HealthTech Start-Ups is Exploding. Why Aren’t More Succeeding?

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Unlike their medtech and biopharma counterparts, early-stage healthcare technology companies have marketable products. But their lack of marketing savvy is holding them back. By Tom Dudnyk, VIVO Agency

US healthcare is ripe for disruption. The percentage of GDP consumed by healthcare spending continues to grow every year.  

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