Information as Medicine

article image

As payors and providers increasingly turn to bundled care models, medical device companies should consider digital therapeutics, which are accumulating evidence of efficacy and cost efficiency.

Recently we were discussing how it seems that our technology is listening to us. I mentioned that I wanted to go to Iceland and not long after tourism ads featuring geothermal springs in Grindavik began to appear on the side of my screen. You said you wanted to lose 10 pounds by June and were deluged, almost overnight, with emails about weight loss.


This article is restricted to subscribers only.

To continue reading, select one of the options below:

Existing Subscriber?

Sign In to continue reading.

Need Multi-User Access?

Gain access for your entire organization.

Get Quote Check to see if your company already has access

Subscribe to MedTech Strategist:

Actionable intelligence exploring the people, challenges, and opportunities impacting the global medtech community.

Subscribe to MedTech Strategist
Sign up for All-Access

Join our global community with a subscription to both MedTech Strategist and Market Pathways for one low price.



We're here to help! Please contact us at: