ARTICLE SUMMARY:
AcuityMD has an AI-enabled sales platform designed specifically for the medical device industry. It helps sales leadership and reps target customers, while streamlining and speeding up the process of closing sales.
Among the many processes that artificial intelligence is transforming across the medical device industry—manufacturing, supply chain optimization, clinical trial site selection, regulatory documentation, and postmarket surveillance—sales might seem like the last frontier for automation. After all, selling complex medical technologies is a relationship-driven process built on trust, expertise, and human connection.
But AcuityMD, described by Forbes as a near-term candidate for unicorn status, following the $45 million Series B financing round it raised last June, is proving that data and automation can enhance even the most human side of the business. By empowering sales teams with market intelligence and workflow automation tools, the company is helping device manufacturers identify opportunities faster, target the right physicians, and accelerate growth in one of healthcare’s most competitive markets.